How do SEO and Content marketing contribute to Business Growth?
Suppose a wholesale merchant purchases his material in bulk. To expand his business, he created an online presence by setting up blogs. After him being consistent in posting blogs and videos, there were hardly any visitors showing up. The merchant then went on the internet for the solution. That’s when he came across SEO ( search engine optimization ). All this was new to the merchant just like us, so let us take a journey to understand what SEO is. SEO is a method that could improve the quality and quantity of the audience coming to a merchant's website from search engines. SEO targets unpaid traffic in an ethical way to produce organic results by adding keywords with less traffic to rank higher and attract more visitors rather than paid traffic. There are different types of searches, such as image, video, and others. On the other hand Content marketing is a strategy used to attract, engage, and retain an audience online by creating and sharing relevant articles, videos, po...